The Psychology of Customer Reviews Explained

Why do we only seem to leave reviews when we’re upset? In this mini episode, I’m breaking down the psychology behind reviews, why they matter so much for small businesses, and how both good and bad reviews shape what we buy.

We’ll cover:

  • -Why negative experiences push us to speak up louder than positive ones.
  • -The real impact reviews have on small businesses and buying decisions.
  • -Whether you should leave reviews for both good and bad experiences.
  • -Tips for writing feedback that’s honest, useful, and constructive.

And a final question: Should reviews expire over time as businesses improve-or decline?

Do you usually leave reviews only when you’re upset, or do you share the positives too?

Watch now on YouTube.

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