Tag: brand loyalty
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How to Build a Loyal Fanbase | Mark Roberge on Adaptability, Storytelling & Strategy
What does it really take to build a sustainable music career in today’s rapidly evolving industry? In this episode, I sit down with Mark Roberge – independent artist, producer, and co-founder of Prospect Hill. From charting on Billboard to touring nationwide, Mark has had a backstage pass to the realities of the music industry –…
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The Power of Handwritten Notes in Marketing
In a digital world full of automation, handwritten notes are making a comeback, says David Wachs. He emphasizes their power in personalized marketing and customer retention. With over 20 years in marketing, David explores how brands can benefit from authentic outreach, offering practical tips for deeper client connections. It’s all about that personal touch!
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How Harry Potter Became a Lifestyle Brand: Lessons for Creators and Entrepreneurs
Dive into the world of Harry Potter where magic meets marketing! ✨ In our latest episode, I uncover how the Wizarding World became more than just a story-it’s a lifestyle brand that creates community and belonging.
BECSEA 