Category: branding

  • Mastering Your Social Media Branding: Key Steps

    Mastering Your Social Media Branding: Key Steps

    To master social media branding, define your identity through tone, colors, and content pillars. Create a cohesive visual presence with a consistent logo. Understand your audience, share your unique story, use engaging CTAs, and track performance metrics to adapt your strategy and remain relevant in social media marketing.

  • Go Viral Organically: Strategies Without Ads

    Go Viral Organically: Strategies Without Ads

    This episode explores achieving viral traction without ad spending. It covers shareable content, leveraging trends authentically, the psychology of virality, and effective strategies for growth on platforms like TikTok and Instagram. Targeted at small businesses and creators, it emphasizes storytelling as a more effective approach than costly advertisements.

  • Understanding Digital Dopamine: Break Free from Tech Addiction

    Understanding Digital Dopamine: Break Free from Tech Addiction

    This episode dives into digital dopamine and how social media keeps us hooked. We cover why this happens and share easy tips to regain focus and escape endless scrolling. If you’re feeling burnt out by screens, give it a listen and consider taking a break!

  • Exploring the Mandela Effect in Today’s Headlines

    Exploring the Mandela Effect in Today’s Headlines

    In today’s podcast, we hang out with Lizzie to dive into the Mandela Effect, Blue Origin, and all the buzz happening lately. We tackle the craziness of Coachella, influencers, and celebs, and ponder how they all fight for your attention every single day. Don’t miss it!

  • Why We’re Drawn to Beautiful Packaging and Design

    This episode delves into the appeal of aesthetically pleasing branding, exploring how it influences status, trust, and identity. It examines minimalist trends, the psychology of design, and the role visuals play in consumer behavior and online identity formation, offering valuable insights for brand builders and enthusiasts alike.

  • Motivated…but Exhausted: A 2-Minute Pep Talk

    Motivated…but Exhausted: A 2-Minute Pep Talk

    In this brief episode of The Brew with Becks, listeners receive a quick motivation boost for days when energy is low but the desire to accomplish tasks remains. It emphasizes that progress can be quiet and encourages taking a moment to breathe and enjoy a coffee, promoting a calm approach to moving forward.

  • The Power of a 72-Hour Social Media Detox

    The Power of a 72-Hour Social Media Detox

    In this episode of Branding with Becks, the benefits of a 72-hour social media detox are explored. It highlights how taking a break can rejuvenate the prefrontal cortex, enhance focus, and boost creativity. This reset can help individuals feel more aligned with their vision and reinvigorate their brand.

  • Shifting from Social Media to Evergreen Content

    Shifting from Social Media to Evergreen Content

    In this episode of Branding with Becks, I’m talking about why I’m stepping back from social media and diving into podcasting and YouTube instead. If you’re feeling burnt out from chasing algorithms, it’s time to focus on creating lasting content that brings you peace and aligns with your goals.

  • Permission to Pause: Finding Peace This Weekend

    Permission to Pause: Finding Peace This Weekend

    “Permission to Pause” encourages listeners to take a break during the weekend, promoting self-care and presence over busyness. In this soothing episode of The Brew with Becks, listeners are reminded to breathe, unplug, and enjoy simple moments, whether relaxing with coffee or enjoying nature. A gentle invitation to rejuvenate.