Tag: storytelling in marketing
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How to Build a Loyal Fanbase | Mark Roberge on Adaptability, Storytelling & Strategy
What does it really take to build a sustainable music career in today’s rapidly evolving industry? In this episode, I sit down with Mark Roberge – independent artist, producer, and co-founder of Prospect Hill. From charting on Billboard to touring nationwide, Mark has had a backstage pass to the realities of the music industry –…
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How Harry Potter Became a Lifestyle Brand: Lessons for Creators and Entrepreneurs
Dive into the world of Harry Potter where magic meets marketing! ✨ In our latest episode, I uncover how the Wizarding World became more than just a story-it’s a lifestyle brand that creates community and belonging.
BECSEA 